Pikmin 3 & How Internet Marketing May Come In

By Rob Sutter


Wii U is the kind of name which gamers will have mixed feelings about these days. To say that it has earned its fair share of criticism would be nothing short of an understatement and the divide that this system has created has been, to say the least, mind-blowing. That being said, can the upcoming Pikmin 3 help out the console's admittedly stagnant ways? I think that there's a chance for success, especially if the idea of Internet marketing is one which will come into play.

If there's one name in the realm of video games that just about everyone has heard of, it has got to be Nintendo. This doesn't mean that Pikmin is going to be well-known by everyone, especially when you take into account that this name does not have the same brand value as names like Mario, Donkey Kong or Zelda have had. Does this mean that Pikmin itself doesn't stand a chance? This couldn't be further from the true, especially when you consider that an audience exists for this series.

I can't help but feel like a smaller yet devoted following has been attached to Pikmin for quite some time. This series has not exactly been known for its realistic aesthetics, as you can imagine, but rather the portrayal of a natural yet creative environment. Of course, you'll always hear gamers that believe Nintendo should branch out and create something that's of a darker tone. Maybe it could be done but that has never exactly been Nintendo's field to cover and it's hard to say whether this will change or not.

Internet marketing is the kind of subject which should be tied to Pikmin 3, especially when you consider how poor marketing overall has been for the Wii U as of late. There should be a sense of appeal so that all audiences would be drawn to the console, no matter their level of experience. This company can most likely create many games but it will not be able to make sales unless an audience is put into place. When it comes to the audience in question, firms the likes of fishbat know just how important it is.

As far as sales so far are concerned, Pikmin 3 has actually proven itself rather well for a game tied to a console that doesn't have a strong install base yet. It told just a bit more than the first game during the weekend and I'd like to think that sales will only continue to mount. This doesn't even begin to include the downloadable versions which haven't been tallied, either. Even if this first-party identity may not have the biggest name, it could house the greatest potential.




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