Believe it or not, search engine optimization involves more than simply creating links. While this is a major piece of the puzzle, there are other elements to consider as well. This brings us to the topic of technical Long Island SEO, as it entails many facets that the average user doesn't see or recognize. For those that are struggling to rank, or would like to rank better, here are a few things to know about technical SEO.
When it comes to Long Island SEO, in the technical sense, page speed is an important topic of discussion. The reason for this, according to the likes of www.fishbat.com, is that most people expect immediacy these days. It's easy to see why, as technology has grown to such a point that moving from page to page should only take a second or two. Any stretch of time that's longer can result in a user clicking away, which doesn't do the bounce rate of the site any favors.
Another technical aspect of SEO is mobile-friendliness. While it's common knowledge among marketers that this negatively affects search engine rankings, it can hurt the user experience as well. If you visit a site on your phone, and it shows up exactly how it would on a traditional computer, it would be considerably more difficult to read. Due to the poor optimization of the site, you probably wouldn't be on it for much longer.
Duplicate content is another area to set your focus on. While it's been said that almost everything has been done already, this doesn't mean that less effort should be put into content creation. As a matter of fact, by making your website content more unique, your site stands a lesser chance of being penalized. Instead of outright plagiarizing the content you see online, put in the research so that you can provide your site with better material.
If you want to talk about the most important technical aspects of SEO, links should be noted. One of the reasons for this is that if they're broken, users will be lead to error pages. Not only does this hurt rankings, as covered earlier, but the user will have to wait in order to arrive at their destination. To make the user experience better, development will have to be done to correct these links, thereby reducing or outright eliminating the number of redirects.
When it comes to Long Island SEO, in the technical sense, page speed is an important topic of discussion. The reason for this, according to the likes of www.fishbat.com, is that most people expect immediacy these days. It's easy to see why, as technology has grown to such a point that moving from page to page should only take a second or two. Any stretch of time that's longer can result in a user clicking away, which doesn't do the bounce rate of the site any favors.
Another technical aspect of SEO is mobile-friendliness. While it's common knowledge among marketers that this negatively affects search engine rankings, it can hurt the user experience as well. If you visit a site on your phone, and it shows up exactly how it would on a traditional computer, it would be considerably more difficult to read. Due to the poor optimization of the site, you probably wouldn't be on it for much longer.
Duplicate content is another area to set your focus on. While it's been said that almost everything has been done already, this doesn't mean that less effort should be put into content creation. As a matter of fact, by making your website content more unique, your site stands a lesser chance of being penalized. Instead of outright plagiarizing the content you see online, put in the research so that you can provide your site with better material.
If you want to talk about the most important technical aspects of SEO, links should be noted. One of the reasons for this is that if they're broken, users will be lead to error pages. Not only does this hurt rankings, as covered earlier, but the user will have to wait in order to arrive at their destination. To make the user experience better, development will have to be done to correct these links, thereby reducing or outright eliminating the number of redirects.
No comments:
Post a Comment