Which Technical Problems Harm Long Island SEO?

By Rob Sutter


One of the most intriguing aspects regarding search engine optimization is that no one truly knows what makes it tick. All we can go off is experience, which means that we may run into some technical problems. These aren't uncommon in the Long Island SEO world, but it's vital to focus on them so that they can be corrected in a timely fashion. Here are a few of the aforementioned problems that can negatively affect rankings in the long term.

One of the technical issues that hinder Long Island SEO efforts is duplicate content. Let's say that, for the sake of argument, that you sell cosmetic products. If you want to discuss the benefits of certain nutrients for the skin, you may go online for research purposes. While this is fine, you don't want to outright copy and paste the content from a source and place it on your site. This creates a duplicate content issue that can hurt your rankings.

Another technical problem that can rear its ugly head is slow load times. When you click on a site, either to buy a product or simply learn something, you expect it to load at a relatively quick pace. What this means is that if your site ends up performing slowly in this regard, it could come down to poor optimization. This is why work should be done in the backend so that load times can be improved, thereby boosting SEO.

What about redirects, which can harm SEO to a considerable degree? When someone makes a change to their website, such as deleting internal pages, it's important for corresponding links to be changed accordingly. If this doesn't occur, then visitors will be redirected to what's known as 404 error pages. Not only do they hinder the user experience, as the likes of www.fishbat.com can attest, but they can decrease rankings as well.

These are just a few technical issues that can arise from an SEO standpoint, so be mindful of any abnormalities you see. If you sense that your site isn't performing to the level it should, there's a good chance it isn't just your mind playing tricks on you. This is especially true if you start to see your SEO progress dwindle. For those that are planning on taking SEO more seriously, be mindful of such issues and you should be fine.




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